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The housing market has changed. With decreased revenues and increased market competition, it's time to get back in the sales driver's seat. Join us on the Road to Referrals, a relational process – or journey, if you will - that will help you build value-based relationships with key referral partners.
Explore this site for some best practices, practical examples and tips on how to effectively leverage the relationships in your network to generate leads. We encourage you to be intentional about building relationships by consistently adding value through a proactive and regular communication strategy. Learn how:
Commit to 7 Weeks on the road and we'll bring you weekly motivation and accountability to stay on track
Here are seven suggested touches for each of your prospects.Every step continues to add value to your prospect and positions you has a knowledgeable and helpful resource.
Share personalized tips and messages through video and track the history to maximize your follow up.
Deliver your follow up message with confidence and remember to be brief.
Create a connection point by sharing monthly video interviews. Great Interviews with Bill Hart offers ideas, systems and strategies at work in today's market.
Create a connection point by sharing monthly video interviews. Great Interviews with Bill Hart offers ideas, systems and strategies at work in today's market
Offer a short, two-three-minute video update about program developments, local real estate issues, etc.
Identity unique interests for each individual through personal conversations or social media. Set Google alerts for various hobbies and interests. Email these articles with a personalized note.
Subscribe to and review blog posts daily. Pass along the posts that are most relevant to the needs of your contact.
Remember, it’s not a matter of if you get a referral, it’s about when.
Assume the relationship. Commit to the process. And the results will take care of themselves.
Here are some tips to remember when you're reaching out to prospects that will help keep you top of mind.
Be confident! Frame all interactions as if you already have the relationship and are adding value to their business and life.
People are busy. It's going to take time before they respond. Stay focused and don't give up
Serve others by offering timely, relevant and useful information and content. Stay positive and solution-oriented.
Let them know you care by researching and sharing articles related to their personal interests. Show you care about them as a person.
Consistency is key. Be creative and persistent with continually connecting with each person in a meaningful way that adds value.
Don't give up until they ask you to stop contacting them.
Commit to 7 Weeks on the road and we'll bring you weekly motivation, tips and accountability designed to keep you on track towards your referral goals
Map out your own Road to Referrals. Use the Seven Steps outlined above as inspiration to create your personalized plan for communicating with your prospects
You don't have to drive the road alone. Learn more about how our coaches can help you succeed.